Thinking Forward: Pro-Sports Strategic Communications To Navigate Evolving Social Issues

In these highly-charged and hyper-partisan times, athletes are using their platforms to speak out on major issues, putting the pressure on sports leagues and organizations to do and say the right thing. This makes it more important than ever for those sports leagues and organizations to implement a communications strategy that invokes empathy and understanding while navigating the nuances behind each of today’s evolving social issues. The KARV team helps enterprises look at how these issues impact the world of sports and presents strategies for developing communications plans that represent athletes and the reputation of their leagues alike.

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